Smell • Organization • Coordination
In the OSBW™ system, "Share It" represents the power of SMELL — the ability to organize, coordinate, and build networks that breathe together. This is where individual voices become a collective movement.
Share It is the second pillar of the OSBW™ Operating System of Human Bandwidth. It represents the sense of SMELL — the ability to detect, connect, and coordinate multiple elements into a unified system.
Just as smell allows us to sense what's in the air and navigate our environment, Share It allows us to organize resources, coordinate teams, and build networks that function as living organisms. When you Share It, you:
A network is not just connections — it's a living system that inhales resources and exhales results. When you Share It effectively, you create ecosystems where everyone thrives together.
Understanding how parts relate to the whole. Great organization isn't about control — it's about creating systems where people naturally coordinate.
Knowing where to direct energy, time, and attention. Share It means distributing resources efficiently so everyone has what they need to succeed.
Information must flow freely for systems to function. Sharing isn't hoarding — it's making sure the right people have the right information at the right time.
Two heads are better than one, but only if they're coordinated. Share It creates frameworks where collaboration happens naturally, not forcefully.
The value of a network grows exponentially as more people join and contribute. Share It leverages the power of multiplication, not just addition.
Smell is the sense that detects what's invisible but present. It coordinates information from the environment directly to the brain, bypassing conscious thought. This is Share It — organizing and coordinating behind the scenes.
Smell works through molecular recognition and neural pathways that connect directly to memory and emotion. Similarly, great organization creates pathways that allow resources, people, and ideas to flow naturally to where they're needed.
When you Share It effectively, you're not micromanaging — you're creating an atmosphere, a culture, a system where coordination happens organically because the structure supports it.
Share It is your operations, your project management, your supply chain. It's the invisible structure that makes things run smoothly — from team coordination to customer experience.
Share It is how movements scale. It's creating structures where people can contribute their gifts without stepping on each other. It's building platforms for collaboration.
At SoundWater, we help organizations and communities build systems that breathe. Whether you're coordinating a team, organizing a movement, or building a platform, we provide the frameworks and tools to help you Share It effectively.
We design organizational structures that allow people and resources to flow naturally where they're needed most.
We implement frameworks like OSBW™ to help teams understand their roles and coordinate seamlessly.
We help you build networks that multiply impact — connecting people, resources, and opportunities.
We create digital and physical platforms (like InternetJacket.com and Big Prayer Museum) where sharing happens naturally.
Own It is about finding your voice. Share It is about amplifying that voice through systems and networks.
You can't Share what you don't Own. But once you Own your truth, your message, your gifts — Share It creates the structure for those gifts to reach the world.
Together, Own It and Share It form the foundation of communication and coordination in the OSBW™ system. They're the Taste and Smell — the first two senses that help us navigate and engage with our environment.
Own It → Share It → Amplify Impact → Return to Own It (with greater clarity)
Let's work together to create the organizational structures and networks that will amplify your impact.